Brand strategy rigour,
go-to-market clarity,
hands-on execution.
So that sustainability solutions stick and scale.
Brand strategy rigour,
go-to-market clarity,
hands-on execution.
So that sustainability solutions stick and scale.
Brand strategy rigour, go-to-market clarity, hands-on execution.
So that sustainability solutions stick and scale.
Hi! I am Otilia.
I am a purpose- and brand-driven marketer who enjoys uncovering insights, connecting dots across functions, and finding clarity in complexity. With a consistent focus: connecting sustainability to business value.
Hi! I am Otilia.
I am a purpose- and brand-driven marketer who enjoys uncovering insights, connecting dots across functions, and finding clarity in complexity. With a consistent focus: connecting sustainability to business value.
Hi! I am Otilia.
I am a purpose- and brand-driven marketer who enjoys uncovering insights, connecting dots across functions, and finding clarity in complexity. With a consistent focus: connecting sustainability to business value.
Areas of interest
Areas of interest
Sustainability in the built environment
Energy transition & sustainability in the built environment (decarbonisation tech, material circularity, nature-based solutions)
AI in go-to-market
AI in go-to-market: using AI to streamline workflows, from positioning to activation
Bridging global perspective and local context
Bridging global perspectives with local contexts, leveraging experience across different markets
Energy transition & sustainability in the built environment (decarbonisation technologies, material circularity, nature-based solutions).
AI in go-to-market: using AI to streamline workflows, from positioning to activation
Bridging global perspectives with local contexts, leveraging experience across different markets
+
Energy transition & sustainability in the built environment
AI in Go-to-Market
+
Bridging global perspectives with local contexts
+
Freelance
Collaborations and independent projects
rada collective
Frivillig Forening. Co-founder of a platform to promote young artists through pop-up exhibitions and events.
Freelance
Freelance
Freelance
Projects with a focus on narrative and concept development, content creation and activation, and partnerships.
Collaborations and independent projects
Collaborations and independent projects
Always up
for learning &
testing new things
LÖFT Consulting
Freelance for LÖFT's customer network (PropTech): positioning and sustainability communications. ↗
Biodiversity in real estate
Consultancy/study project for a biodiversity strategy for a real estate investor and asset manager.
76%
want more information on the social and environmental impact of their clothes
BetterChoice
Brand activation plan for a data-driven solution to assess the sustainability score of fashion/apparel products.
rada collective
Frivillig Forening. Co-founder of a platform to promote young artists through pop-up exhibitions and events.
Gest.social
Cause-related fundraising platform: input on concept, narrative, identity, web, and user flows. (ES) ↗
LÖFT Consulting
Freelance for LÖFT's customer network (PropTech): positioning and sustainability communications. ↗
Biodiversity in real estate
Consultancy/study project for a biodiversity strategy for a real estate investor and asset manager.
76%
want more information on the social and environmental impact of their clothes
BetterChoice
Brand activation plan for a data-driven solution to assess the sustainability score of fashion/apparel products.
rada collective
Frivillig Forening. Co-founder of a platform to promote young artists through pop-up exhibitions and events.
Gest.social
Cause-related fundraising platform: input on concept, narrative, identity, web, and user flows. (ES) ↗
LÖFT Consulting
Freelance for LÖFT's customer network (PropTech): positioning and sustainability communications. [↗]
Biodiversity in real estate
Consultancy/study project for a biodiversity strategy for a real estate investor and asset manager.
76%
want more information on the social and environmental impact of their clothes
BetterChoice
Brand activation plan for a data-driven solution to assess the sustainability score of fashion/apparel products.
rada collective
Frivillig Forening. Co-founder of a platform to promote young artists through pop-up exhibitions and events.
Gest.social
Cause-related fundraising platform: input on concept, narrative, identity, web, and user flows (ES).[↗]
Let's talk
It's an open brief. If you see an opportunity to work together, or would just like to say hi, reach out at otilia@openbrief.dk.
Let's talk
It's an open brief. If you see an opportunity to work together, or would just like to say hi, reach out at otilia@openbrief.dk.
Let's talk
It's an open brief. If you see an opportunity to work together, or would just like to say hi, reach out at otilia@openbrief.dk.
© 2026. The website features a mix of personal and corporate projects. Third-party images are credited here. The website is hosted with Framer and uses its privacy-friendly analytics. See Framer's Privacy Policy.
© 2026. The website features a mix of personal and corporate projects. Third-party images are credited here. The website is hosted with Framer and uses its privacy-friendly analytics. See Framer's Privacy Policy.
© 2026. The website features a mix of personal and corporate projects. Third-party images are credited here. The website is hosted with Framer and uses its privacy-friendly analytics. See Framer's Privacy Policy.