Brand strategy rigour,
go-to-market clarity,
hands-on execution.
So that sustainability solutions stick and scale.
Brand strategy rigour,
go-to-market clarity,
hands-on execution.
So that sustainability solutions stick and scale.
Brand strategy rigour, go-to-market clarity, hands-on execution.
So that sustainability solutions stick and scale.
Hi! I am Otilia.
I am a purpose-driven marketer who enjoys uncovering insights, connecting dots across functions, and finding clarity in complexity. With a consistent focus: connecting sustainability to business value.
Hi! I am Otilia.
I am a purpose-driven marketer who enjoys uncovering insights, connecting dots across functions, and finding clarity in complexity. With a consistent focus: connecting sustainability to business value. Areas of interest:
Areas of interest
Areas of interest
Sustainability in the built environment
Sustainability in the built environment: zero-emission buildings, circularity, nature-based solutions, placemaking
AI in go-to-market
AI in go-to-market: using AI to streamline workflows, from positioning to activation
Bridging global perspective and local context
Bridging global perspectives with local contexts, leveraging experience across different markets
Sustainability in the built environment: zero-emission buildings, circularity, nature-based solutions, placemaking
AI in go-to-market: using AI to streamline workflows, from positioning to activation
Bridging global perspectives with local contexts, leveraging experience across different markets
+
Sustainability in the built environment
AI in Go-to-Market
+
Bridging global perspectives with local contexts
+
Freelance
Collaborations and independent projects
rada collective
Frivillig Forening. Co-founder of a platform to promote young artists through pop-up exhibitions and events.
Freelance
Freelance
Freelance
Projects with a focus on narrative and concept development, content creation and activation, and partnerships.
Collaborations and independent projects
Collaborations and independent projects
Always up
for learning &
testing new things
LÖFT Consulting
Freelance for LÖFT's customer network (PropTech): positioning and sustainability communications. ↗
Biodiversity in real estate
Consultancy/study project for a biodiversity strategy for a real estate investor and asset manager.
76%
want more information on the social and environmental impact of their clothes
BetterChoice
Brand activation plan for a data-driven solution to assess the sustainability score of fashion/apparel products.
rada collective
Frivillig Forening. Co-founder of a platform to promote young artists through pop-up exhibitions and events.
Gest.social
Cause-related fundraising platform: input on concept, narrative, identity, web, and user flows. (ES) ↗
LÖFT Consulting
Freelance for LÖFT's customer network (PropTech): positioning and sustainability communications. ↗
Biodiversity in real estate
Consultancy/study project for a biodiversity strategy for a real estate investor and asset manager.
76%
want more information on the social and environmental impact of their clothes
BetterChoice
Brand activation plan for a data-driven solution to assess the sustainability score of fashion/apparel products.
rada collective
Frivillig Forening. Co-founder of a platform to promote young artists through pop-up exhibitions and events.
Gest.social
Cause-related fundraising platform: input on concept, narrative, identity, web, and user flows. (ES) ↗
LÖFT Consulting
Freelance for LÖFT's customer network (PropTech): positioning and sustainability communications. [↗]
Biodiversity in real estate
Consultancy/study project for a biodiversity strategy for a real estate investor and asset manager.
76%
want more information on the social and environmental impact of their clothes
BetterChoice
Brand activation plan for a data-driven solution to assess the sustainability score of fashion/apparel products.
rada collective
Frivillig Forening. Co-founder of a platform to promote young artists through pop-up exhibitions and events.
Gest.social
Cause-related fundraising platform: input on concept, narrative, identity, web, and user flows (ES).[↗]
Let's talk
It's an open brief. If you see an opportunity to work together, or would just like to say hi, reach out at otilia@openbrief.dk.
Let's talk
It's an open brief. If you see an opportunity to work together, or would just like to say hi, reach out at otilia@openbrief.dk.
Let's talk
It's an open brief. If you see an opportunity to work together, or would just like to say hi, reach out at otilia@openbrief.dk.
© 2026. The website features a mix of personal and corporate projects. Third-party images are credited here. The website is hosted with Framer and uses its privacy-friendly analytics. See Framer's Privacy Policy.
© 2026. The website features a mix of personal and corporate projects. Third-party images are credited here. The website is hosted with Framer and uses its privacy-friendly analytics. See Framer's Privacy Policy.
© 2026. The website features a mix of personal and corporate projects. Third-party images are credited here. The website is hosted with Framer and uses its privacy-friendly analytics. See Framer's Privacy Policy.