


Brand strategy rigour,
go-to-market clarity,
hands-on execution.
So that sustainability solutions stick and scale.



Brand strategy rigour,
go-to-market clarity,
hands-on execution.
So that sustainability solutions stick and scale.



Brand strategy rigour, go-to-market clarity, hands-on execution.
So that sustainability solutions stick and scale.
Hi! I am Otilia.
I am a purpose-driven marketer who enjoys uncovering insights, connecting dots across functions, and finding clarity in complexity. With a consistent focus: connecting sustainability to business value. Areas of focus:
Hi! I am Otilia.
I am a purpose-driven marketer who enjoys uncovering insights, connecting dots across functions, and finding clarity in complexity. With a consistent focus: connecting sustainability to business value.


Sustainability in the built environment

AI in go-to-market

Bridging global perspective and local context

Sustainability in the built environment

AI in Go-to-Market

Bridging global perspective and local context
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Sustainability in the built environment


AI in Go-to-Market
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Bridging global perspective and local context

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Freelance
Freelance
Freelance
Projects with a focus on narrative and concept development, content creation and activation, and partnerships.
Collaborations and independent projects
Collaborations and independent projects
Always up
for learning &
testing new things




LÖFT Consulting
Freelance for LÖFT's customer network: positioning and sustainability communications. ↗

Biodiversity in real estate
Consultancy/study project for a biodiversity net gain strategy for a real estate investor and asset manager.

76%
want more information on the social and environmental impact of their clothes
BetterChoice
Brand activation for a data-driven solution to assess the sustainability score of fashion/apparel products.

rada collective
Frivillig Forening. Co-founder of a platform to promote young artists through pop-up exhibitions and events.

LÖFT Consulting
Freelance for LÖFT's customer network: positioning and sustainability communications. ↗

Biodiversity in real estate
Consultancy/study project for a biodiversity net gain strategy for a real estate investor and asset manager.

76%
want more information on the social and environmental impact of their clothes
BetterChoice
Brand activation for a data-driven solution to assess the sustainability score of fashion/apparel products.

rada collective
Frivillig Forening. Co-founder of a platform to promote young artists through pop-up exhibitions and events.

LÖFT Consulting
Freelance for LÖFT's customer network: positioning and sustainability communications. [↗]
Biodiversity in real estate
Consultancy/study project for a biodiversity net gain strategy for a real estate investor and asset manager.


76%
want more information on the social and environmental impact of their clothes
BetterChoice
Brand activation for a data-driven solution to assess the sustainability score of fashion/apparel products.

rada collective
Frivillig Forening. Co-founder of a platform to promote young artists through pop-up exhibitions and events.

Gest.social
Cause-related fundraising platform: input on concept, identity, web, and user flows (ES).[↗]
OpenBrief Substack

Freelance
Collaborations and independent projects


rada collective
Frivillig Forening. Co-founder of a platform to promote young artists through pop-up exhibitions and events.

Let's talk
It's an open brief. If you see an opportunity to work together, or would just like to say hi, reach out at otilia@openbrief.dk.
Let's talk
It's an open brief. If you see an opportunity to work together, or would just like to say hi, reach out at otilia@openbrief.dk.
Let's talk
It's an open brief. If you see an opportunity to work together, or would just like to say hi, reach out at otilia@openbrief.dk.
© 2026. The website features a mix of personal and corporate projects. Third-party images are credited here. The website is hosted with Framer and uses its privacy-friendly analytics. Framer’s Privacy Policy.
© 2026. The website features a mix of personal and corporate projects. Third-party images are credited here. The website is hosted with Framer and uses its privacy-friendly analytics: Framer’s Privacy Policy.
© 2026. The website features a mix of personal and corporate projects. Third-party images are credited here. The website is hosted with Framer and uses its privacy-friendly analytics: Framer’s Privacy Policy.











